Podcasting Underground http://www.podcastingunderground.com/wp Just another WordPress site Wed, 28 Jan 2009 02:06:02 +0000 en hourly 1 http://wordpress.org/?v=3.0.4 TPU 37 | The Final Episode of the Podcasting Underground…or is it? http://www.podcastingunderground.com/wp/tpu-37-the-final-episode/ http://www.podcastingunderground.com/wp/tpu-37-the-final-episode/#comments Tue, 27 Jan 2009 23:16:22 +0000 admin http://podcastingunderground.com/?p=68 Red Curtain

This is the last ever episode of the Podcasting Underground…or is it?

In this episode I talk about where I’ve been all these months and reveal some exciting things in store for online content creators in the coming months.

Download the MP3

]]> http://www.podcastingunderground.com/wp/tpu-37-the-final-episode/feed/ 1 TPU 36 | Real World Community Tips for Podcasters http://www.podcastingunderground.com/wp/tpu-36-real-world-community-tips-for-podcasters/ http://www.podcastingunderground.com/wp/tpu-36-real-world-community-tips-for-podcasters/#comments Thu, 29 May 2008 14:30:18 +0000 admin http://podcastingunderground.com/?p=67 Community Magnet

In this episode of the Podcasting Underground, I have a discussion with Cliff Ravenscraft of the GSPN.tv network. We discuss strategies for building community and interacting with your audience.

Cliff has built up a thriving community around his podcasts too the point that he has been able to quit his job and pursue his passion. One of his podcasts has over 14,000 listeners.

I also give a quick tip on how to attract the attention of your market and keep them coming back for more.

Items mentioned in this episode:

Download the MP3

]]> http://www.podcastingunderground.com/wp/tpu-36-real-world-community-tips-for-podcasters/feed/ 3 TPU 35 | How to Create Community Around Your Podcast http://www.podcastingunderground.com/wp/tpu-35-how-to-create-community-around-your-podcast/ http://www.podcastingunderground.com/wp/tpu-35-how-to-create-community-around-your-podcast/#comments Fri, 16 May 2008 20:44:23 +0000 admin http://podcastingunderground.com/?p=66 Community

In this episode of The Podcasting Underground, I talk about why it’s so important to create a community around your podcast (or business or brand for that matter) and how you can do it more effectively. I also offer a podcast promotion quick tip about how to get more people to share your content with others.

Items mentioned in this episode:

Download the MP3

]]> http://www.podcastingunderground.com/wp/tpu-35-how-to-create-community-around-your-podcast/feed/ 6 TPU 34 | If You Want to Make Real Money, Stop Being a Podcaster http://www.podcastingunderground.com/wp/is-podcasting-an-industry/ http://www.podcastingunderground.com/wp/is-podcasting-an-industry/#comments Mon, 24 Mar 2008 04:18:05 +0000 admin http://podcastingunderground.com/?p=64 Stop Sign

There’s been chatter recently, started by Michael Geoghegan, about podcasting not actually being an industry. This sparked a lot of thoughts that I’ve been mulling over the last week. I finally decided this was an important enough discussion to bump the scheduled topics and talk about it on the podcast.

On this episode of the Podcasting Underground, I give you my take on whether podcasting is an industry. I’ll also tell you why I think if you want to really make money, you should stop being a podcaster.

This episode goes a little long, but I had a lot of important things to share. Please let me know what you think about this issue in the comments below.

Items mentioned in this podcast:

* Michael Geoghegan’s blog post that sparked this episode
* Professional Podcasting Course – Starts on April 28th. Enrollment will open shortly before that
* TubeMogul – Service for submitting your videos to the top video sharing sites in a fraction of the time

Download the MP3

]]> http://www.podcastingunderground.com/wp/is-podcasting-an-industry/feed/ 2 TPU #33 | Search Engine Optimization for iTunes | How to Get More Exposure and Fans from iTunes http://www.podcastingunderground.com/wp/tpu-33-search-engine-optimization-for-itunes/ http://www.podcastingunderground.com/wp/tpu-33-search-engine-optimization-for-itunes/#comments Tue, 18 Mar 2008 09:02:28 +0000 admin http://podcastingunderground.com/?p=61 iTunes Search Engine OptimizationGetting maximum exposure in iTunes is a great way to attract lots of new listeners. iTunes is a huge search engine for content just like Google or AOL. As with any search engine, there are things you can do to maximize the exposure you get in their search listings.

I was the first to talk about this topic in my book. Through testing and observation I’ve developed a method for drastically increasing the number of people that find you when searching in iTunes. In this episode, I share the formula that has earned myself and my clients/students top placement in the world’s largest podcast directory.

Items mentioned in this podcast:

New Media Expo – This is where I will be speaking about my Magic Triad for creating compelling content. This is the only in-person speaking engagement I will be doing this year.

Click here to see the description for my session at the expo.

]]> http://www.podcastingunderground.com/wp/tpu-33-search-engine-optimization-for-itunes/feed/ 4 TPU #32 | An Insider Look into Podcasting and the Zune | An Interview with Rob Greenlee of Microsoft http://www.podcastingunderground.com/wp/insider-look-into-podcasting-and-the-zune/ http://www.podcastingunderground.com/wp/insider-look-into-podcasting-and-the-zune/#comments Sun, 09 Mar 2008 00:46:31 +0000 admin http://www.podcastingunderground.com/?p=60 Zune LogoOn this episode of The Podcasting Underground, we get an insider look into Zune and the Zune Marketplace as I interview Rob Greenlee of Microsoft to find out what podcasters need to know about the
Zune and the future of podcasting.

I also share a quick tip on how to make your content more easily linked to in order to get more traffic.

Items mentioned in this episode:

]]> http://www.podcastingunderground.com/wp/insider-look-into-podcasting-and-the-zune/feed/ 0 TPU #31 | Insider Podcasting Secrets Learned in 2007 http://www.podcastingunderground.com/wp/tpu-31-insider-podcasting-secrets-learned-in-2007/ http://www.podcastingunderground.com/wp/tpu-31-insider-podcasting-secrets-learned-in-2007/#comments Fri, 29 Feb 2008 04:28:04 +0000 admin http://www.podcastingunderground.com/tpu-31-insider-podcasting-secrets-learned-in-2007 Podcasting SecretsAt long last, I’m back with another episode of The Podcasting Underground. In this episode I share the top tips learned by experienced podcasters in 2007 to help…

  • Build your audience
  • Make more money as a podcaster or
  • To streamline your podcasting process to save time and energy

The community responded in force. Over forty tips were sent in. I’ve included some of my favorites in the show. You can get your hands on all of the tips in this document here.

Thanks to all who sent in tips. The tips mentioned in the show come from the following podcasters.

Items mentioned in this episode:

Download the Episode Here

]]> http://www.podcastingunderground.com/wp/tpu-31-insider-podcasting-secrets-learned-in-2007/feed/ 6 TPU #30 | How I Make the Most Money from Podcasting (and how you can do it, too) http://www.podcastingunderground.com/wp/how-i-make-the-most-money-from-podcasting/ http://www.podcastingunderground.com/wp/how-i-make-the-most-money-from-podcasting/#comments Wed, 19 Dec 2007 22:39:06 +0000 admin http://www.podcastingunderground.com/how-i-make-the-most-money-from-podcasting In this episode of The Podcasting Underground, I talk about how I make the most money from podcasting and blogging. It’s probably not what you’re thinking. In Q3 of this year I used an often overlooked strategy to generate over $70,000 from my podcasts and blog. You might be thinking that I’m referring to advertising or sponsorships. But if you listen to my podcasts you know that I’ve never run a single ad (at the time of writing this post). Yes, advertising is the most talked about monetization method (and quite lucrative for many podcasters), but it is the one I use the least.

Listen to the episode to get all the details on my favorite monetization method.

In the next episode we’ll be learning from an online content creator with valuable tips to share from the trenches—YOU! Here’s your chance to shine. Send me your #1 tip or lesson learned from 2007 that has helped you:

  1. Grow your podcast audience
  2. Make more money from podcasting
  3. Streamline your podcast production process and save you time

I’ll share your tip in episode #31 of The Podcasting Underground. Email me at jason [at] podcastingunderground [dot] com or, better yet, call and share your tip on the voicemail line at 206-222-1585.

Items mentioned in this episode:

]]> http://www.podcastingunderground.com/wp/how-i-make-the-most-money-from-podcasting/feed/ 7 TPU #29 | Why Are People Saying Podcasting is Dead and What Does it Mean for You? http://www.podcastingunderground.com/wp/why-are-people-saying-podcasting-is-dead/ http://www.podcastingunderground.com/wp/why-are-people-saying-podcasting-is-dead/#comments Fri, 02 Nov 2007 07:03:27 +0000 admin http://www.podcastingunderground.com/why-are-people-saying-podcasting-is-dead Lately there’s been talk that podcasting is dead. In this episode I give you my take on the issue. I break down the arguments that are being made.

Then I give my position about the future of podcasting along with five tips for succeeding in the next phase of podcasting and online content creation.

Items mentioned in this podcast:

]]> http://www.podcastingunderground.com/wp/why-are-people-saying-podcasting-is-dead/feed/ 22 TPU #28 | Podcasting Industry Announcements from Expo Week http://www.podcastingunderground.com/wp/tpu-028-podcasting-industry-announcements-from-expo-week/ http://www.podcastingunderground.com/wp/tpu-028-podcasting-industry-announcements-from-expo-week/#comments Wed, 26 Sep 2007 02:44:37 +0000 admin http://www.podcastingunderground.com/tpu-028-podcasting-industry-announcements-from-expo-week On this episode of the Podcasting Underground I talk about three exciting announcements that have been made during Podcasting Expo week and give you my take on them. I also give all the info on the pool party I will be having at the expo.

Mentioned in this show:

]]> http://www.podcastingunderground.com/wp/tpu-028-podcasting-industry-announcements-from-expo-week/feed/ 0